Online Physique Coaching • The GUI Method
Build a bigger, leaner, more aesthetic physique.
Personalised training, nutrition and accountability built around your individual physique, goals and lifestyle.
Applications are reviewed personally. Suitable applicants are invited to a coaching consultation.
The Problem
You train hard. Your physique should show it.
You can spend years training hard without ever building the physique you originally wanted. Progress stalls, you're unsure whether to build or cut, weak points refuse to improve, and you start questioning whether your programme is actually taking you anywhere. The effort is there — but your physique still doesn't reflect it.
Training without direction
You're putting in effort without following a progression system built around your individual physique.
Unsure whether to build or cut
You keep moving between gaining and dieting without a clear long-term physique strategy.
Weak points aren't improving
Your programme treats every muscle equally even though your physique doesn't need every muscle prioritised equally.
Your physique doesn't reflect your effort
You may be stronger or heavier, but your proportions, muscularity or body-fat level still aren't creating the aesthetic you want.
That's exactly what CoachedByGui was built to solve.
The GUI Method
A physique-first approach to training, nutrition and progression.
The GUI Method isn't about becoming as heavy as possible. It's about building the most muscular, proportionate and aesthetic version of your individual physique.
Assess
Understand your physique, experience, lifestyle and starting point.
Prioritise
Identify which areas will create the greatest improvement to your physique.
Personalise
Build training and nutrition around your body, goals, equipment and schedule.
Progress
Track performance and make improvement measurable.
Refine
Adjust training, nutrition and priorities as your physique develops.
Educate
Understand why decisions are being made so you become a more knowledgeable lifter.
Assess → Prioritise → Personalise → Progress → Refine → Educate
Your programme should evolve as your physique evolves.
Online Coaching
More than a workout programme.
Coaching removes the guesswork from your training, nutrition and progression.
Personalised Training
Training built around your goals, physique, experience, schedule and equipment.
Nutrition Strategy
Calorie and macronutrient targets aligned with your current physique goal.
Weekly Check-Ins
Regular progress reviews to assess performance, recovery, nutrition and adherence.
Programme Adjustments
Training and nutrition evolve according to your progress and feedback.
Technique Feedback
Exercise execution can be reviewed to improve training quality and progression.
Accountability
Clear expectations, consistent feedback and someone making sure the plan is actually being executed.

Before
CurrentAbout Gui
I've spent years building the physique I once wanted. Now I help other people build theirs.
I'm Gui Ribeiro, the coach behind CoachedByGui.
My interest in fitness developed beyond simply becoming stronger. I became fascinated with how training, nutrition, exercise selection and muscular proportions could completely change the way a physique looks.
Years of experimenting with my own training, gaining and dieting phases, exercise selection and progression — combined with my academic background in Sport & Exercise Science — became the foundation of The GUI Method.
"Don't build my physique. Build the best version of yours."
Coaching
Personalised coaching. Built around you.
Every client follows The GUI Method. The difference between coaching options is simply the level of access, monitoring and support required.
Online Coaching
- Personalised training
- Individual nutrition targets
- Weekly check-ins
- Progress analysis
- Programme adjustments
- Technique feedback
- Messaging support
- Accountability
1:1 Premium Coaching With Gui
For clients who want the highest level of direct support and involvement from Gui.
- Everything included in Online Coaching, plus:
- Personally coached directly by Gui
- Weekly 1:1 coaching call
- Priority messaging
- More frequent monitoring
- Detailed physique and weak-point assessments
- Closer programme management
Not sure which option is right for you? Apply first. If your application is accepted, we'll discuss which level of coaching best suits your goals and support requirements during your consultation.
A limited number of founding-client places are currently available for the first generation of CoachedByGui clients.
How It Works
From application to your first phase.
Apply
Tell me about your goals, experience and current situation.
Consultation
Suitable applicants are invited to a coaching consultation.
Onboard
Complete your full training, nutrition and lifestyle assessment.
Start
Receive your personalised coaching system and begin your first phase.
FAQ
Questions, answered.
Yes. Training and nutrition are adjusted around your individual physique, goals, experience, schedule, equipment and progress.
Yes. Coaching can be adapted to different experience levels as long as you're willing to learn and consistently follow the process.
No. Training is built around the equipment realistically available to you.
Both follow The GUI Method. Premium Coaching provides greater direct access to Gui, closer monitoring and a higher level of support.
Your application is reviewed personally. Suitable applicants are then invited to book a consultation where we discuss your goals, current situation and whether coaching is a good fit.

You already know the physique you want.
Now build it with a plan.
Stop guessing what to train, when to gain, when to diet and whether what you're doing is actually working.
Applications take approximately 5 minutes.


